A recent MIT study focused on the effect response times had on connecting with online leads. If you think that following up within even 30 minutes is sufficient, think again. The odds of reaching a lead if it was called in 30 minutes versus 5 minutes drop 100 times! Wow!
Businesses often approach sales on an ad hoc basis, but here’s the dirty little secret…even when the economy is in a recession, that doesn’t mean that money simply disappears; it just moves to different places.
Are you on communication overload? You need an inbound lead response strategy that does not require you to be on-call 24×7 checking half-a-dozen different communication tools.
Identifying your A players is vital for success.
This is a tale of two companies. Their experiences clearly illustrate the importance of an effective communication strategy to your bottom line.
The year is nearly half over. Have you met half of your sales and revenue goals? If not, what are you going to do in the 3rd quarter to get things back on track?
Having a consistent process for qualifying sales prospects can make or break you. Read on to learn why.
Everyone’s focus is on how the economy will affect sales. A very important fact to keep in mind is that, regardless of whether the economy is up or down, money doesn’t disappear. It simply moves to new places. How are you going to recognize where your best opportunities lie?
No one likes to be sold. Establishing a successful relationship with your sales prospects isn’t about you and your company. It’s about understanding them and using that understanding to provide them with genuine value.
Make sure your time and money are well spent by having an effective process for tracking the responses your online marketing generates.